Internet Marketing Strategy Planning
After having clearly understood your business and objectives we will elaborate together an Internet Marketing Strategy that will turn your Web site into an important building block for achieving your objectives.

Web Design
If you do not have a web yet, we will design the new website according to you design preferences and aligned with your business objectives.

Web Analysis
For already existing sites we will perform an in-depth Web site analysis, covering areas like usability, visitor to customer conversion effectiveness, Search Engine Optimization quality and alignment with your business objectives. The final result will be a report that points out weakness and strengths with clear indications on how improvements could be implemented.

Search Engine Positioning (SEO)
¿Is your web being found by your prospect? Search Engine Positioning (SEO) is a long term investment for positioning your web in the first spots on Search Engines like Google, Bing and Yahoo. This usually requires some on-site modifications (Meta tags, content optimization), as well as off-site activities (link building, article writing, Press Releases,…). This is also called "Natural" of "Organic" placement and requires some initial investment and maintenance, but no ongoing payments like SEM/PPC.

Search Engine Advertising (SEM/PPC)
There will be terms for which you will not be able to get high enough in the Search Engines or that will take longer to achieve. For these areas we will be creating very targeted advertisements in Search Engines like Google, Yahoo and Bing. These placements are almost immediate and can be targeted even towards the Nº 1 spots in the Search Engines. 

In this modality you pay only for the clicks visitors make on your ads in the Search Engines "Sponsored Ads" areas. The amount paid depends on the keywords and positions targeted. This is also called Pay Per Click (PPC) or Search Engine Marketing (SEM)

Here we will be able to provide high value added services that will quickly get your ROI (Return On Investment).  These services may also include specific landing page designs for increasing your visitor conversion rate.  

Online Video campaigns
Start with creating a short introduction video for your some of your products and services. The next step could be creating a series of online videos that can be distributed to video sites like YouTube. These videos will be also optimized for Natural Search Engine Placement.
Additionally, Video landing pages for supporting your on- and offline marketing campaigns will increase significantly your visitors to customers conversion rate.

Email Marketing
Email Marketing is a very sensitive area. If executed incorrectly your company reputation may suffer and  your domain may be blacklisted, impeding delivery of even normal business emails. 

Thorough planning from the very beginning is imperative! Make sure your emails get into your prospects and customers inbox and increase you opening and conversion rate. Did you know that slight changes to the Subject line or email body can make rise your sales dramatically? 

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